Vapo National Sales Manager for the UK/EU, Michael Mason, said that the interest in the product has so far been significant and that the brand will establish a strong retail and online presence.
“We’re set to sign with some of the UK’s best well-known vape retailers. Already, we’re in the Phoenix Vapers’ network of stores, with Vapo products also available in Ziggicig throughout Northern Ireland in the coming weeks. Then of course we’re online with our own Vapo UK site, the massive UK Ecig Store, and we’re going live with the extensive Vape Club UK soon.”
Another product featuring a pod system
Mason said that the UK market is sadly saturated by cheap, low quality, Big Tobacco products which are not a genuine alternative to smoking. The company’s priority product is Haiz, one of Vapo’s top selling vape devices in New Zealand, which like Juul works with a pod system and contains nicotine in the form of salts.
“Our HAIZ is a little different to some other products you might find on the market, and that’s thanks to our main special ingredient – nicotine salt! As you probably already know, e-cigarettes are mostly effective due to the fact that they contain nicotine. What many people don’t realise is that there are several forms of nicotine. Two we will be discussing here are freebase and nicotine salt. Freebase is your standard nicotine that you will commonly find in your favourite liquids,” explains the HAIZ webpage.
“Nicotine salts are similarly absorbed into your bloodstream as the nicotine from cigarettes, meaning it gives a very realistic sensation of taking a drag on a combustable cigarette. Some people require a short and stronger vape to effectively simulate and replace analog cigarettes.”
“This is why our VAPO HAIZ kit pods are all currently 30mg nicotine salt. We have been testing these kits meticulously to find the right strength of nicotine to help everyone and anyone end their relationship with smoking, whether that be five smokes a day or 30. This really is a one size fits all vape. Just adjust your usage of the device according to your needs. Each pod contains the equivalent of 2.7 packs of cigarettes!”
Vaper Expo UK
Last month Vapo was featured at Vaper Expo UK in Birmingham, Europe’s largest vaping convention, featuring hundreds of the world’s leading vape brands. “By launching Haiz first, we’re targeting British smokers and vapers with a premium quality device that lasts all day, hits the throat like a cigarette, and is well designed and dependable,” said Mason.
Vapo Japan has also recently been launched, with business partners and Vapo and Alt founders and owners, Jonathan Devery and Ben Pryor, looking at further overseas expansion.