California Assembly Passes Bill Banning Flavoured Vape Products

Besides flavoured vaping products, SB 793 also bans the sales of flavoured smokeless tobacco, small cigars and menthol cigarettes, whilst exempting flavoured hookah products, pipe tobacco and premium cigars.

“Using candy, fruit and other alluring flavors, the tobacco industry weaponized its tactics to beguile a new generation into nicotine addiction while keeping longtime users hooked,” said State Senator Jerry Hill, the sponsor of the bill. “SB 793 breaks Big Tobacco’s death grip.”

Flavours are not the problem

Sadly, studies keep indicating that contrary to these claims, flavours are not the main motivator for teens to initiate vaping. Yet many anti-smoking entities keep ignoring scientific evidence and as a result, adult smokers who had switched to flavoured products are being encouraged to either go back to smoking, or obtain their preferred products from illegal sources, where such products are unregulated and possibly unsafe.

An article published on the OC Register earlier this year, had pointed out that while most lawmakers who propose such bans believe that they are doing the right thing, unfortuntately the opposite is true. “Lawmakers believe they are doing society a huge service by banning vaping varieties such as mango and watermelon since, allegedly, these flavors are a gateway to millions of middle-and-high schools taking up vaping. Except, there’s zero evidence for these outrageous claims – and plenty of evidence for the harms this ban will cause.”

The main players behind teen vaping

Meanwhile, a new study of high school seniors in the U.S., found that teens who crave excitement are more likely to use multiple illicit substances, including tobacco and vaping products. Researchers Kevin Tan and Douglas C. Smith, found that those teens who are less satisfied with their lives and seek out risky and exciting experiences are the ones more likely to use multiple illicit substances regularly, including e-cigarettes. Additionally, reported the researchers, the participants’ attitude towards vaping also reflected how they viewed other substances.

Similarly, other recent studies found that personality factors (high neuroticism), curiosity and the “cool factor” played a main role in enticing teenagers to initiate vaping. This reflects arguments by tobacco harm reduction experts who have long been pointing out that the existence of flavours is not the main cause of teen vaping and that those likely to vape would be smoking in the absence of the safer alternatives.

Read Further: Filter

CDC Study: Curiosity (Not Flavours) is the Main Instigator of Teen Vaping