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Speaking to smokers’ heart rather than scaring them?

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To expose smokers to happy memories from the past A study published in Communication Research Reports  shows that anti-smoking campaigns should benefit from smokers' positive memories...

The FDA announces a workshop on batteries

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With an increasing number of case reports on exploding batteries, the FDA is seeking information during a science-based public workshop to be held on April 19-20, 2017 at...

Agressive marketing tactics dismay retailers

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After an email exchange with ProVape's CEO David Flagg, it appears that this content was never written by ProVape, never approved by ProVape. ProVape staff...

Russel : Advertising ban for ecigarettes is a bad idea

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In the UK, images of the Electronic Cigarette are only allowed on screens and in commercial advertising under restricted conditions. But the new EU Tobacco Products Directive (EU-TPD) is...