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The tobacco company with the best sense of humour

Founded in 1881, Philip Morris International is one of the largest tobacco companies in the world.

Every year, the company sells no less than 800 billion cigarettes, supplying a global tobacco market whose products contribute to the deaths of the roughly 7 million smokers who die each year as a result of smoking.

However, this has not stopped PMI from regularly encouraging people to quit smoking and switch to vaping. Although many consider this to be green washing, the reason behind it is actually to boost sales of the products it offers as an alternative to cigarettes, like its IQOS, a heated tobacco product the company has invested heavily in.

FDA vote throws doubt on iQOS as reduced-risk product

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A long process In December 2016 PMI submitted an application to the FDA to have iQOS certified as a modified risk product. This status would...

Dr. Siegel about PMI’s ‘Foundation for a Smoke-Free World’

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Last September, one of the major tobacco companies and maker of Marlboro, Philip Morris International Inc (PMI), made yet another bold announcement saying that...

Philip Morris Korea: data suggests IQOS is 90% safer than regular...

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The tobacco company is planning to release the full study, including all the raw data by next June. In the meantime said Mikael Franzon,...

Philip Morris to launch iQOS in Korea

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The iQOS device, is a smokeless alternative to combustible cigarettes and works by heating tobacco leaves known as Heets. These refills which look like...

UK: Philip Morris said “we support proportionate tax increases”

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In a four page letter to the Chancellor Philip Hammond, a British Conservative recently appointed Chancellor and Under-Treasurer of Her Majesty's Exchequer, Peter Nixon, the managing director...

iQos heatsticks declared illegal in NZ

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iQos was launched at a highly publicised event at an upmarket waterfront venue in Auckland last December. The device works by heating a special...

Japan: The fear of secondhand smoke to propagate to heat-not-burn cigarettes?

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A revision of the law may prohibit smoking in public places Japan is currently revising its Health Promotion Law to include provisions against passive smoking. The...

Jean-François Etter: I hope the WHO adopt another position on new...

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The Vaping Post: Now in 2017, what retained your attention in 2016? Jean-François Etter: I believe that the international launch of Philip Morris' HNB cigarette, iQOS,...