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The tobacco company with the best sense of humour

Founded in 1881, Philip Morris International is one of the largest tobacco companies in the world.

Every year, the company sells no less than 800 billion cigarettes, supplying a global tobacco market whose products contribute to the deaths of the roughly 7 million smokers who die each year as a result of smoking.

However, this has not stopped PMI from regularly encouraging people to quit smoking and switch to vaping. Although many consider this to be green washing, the reason behind it is actually to boost sales of the products it offers as an alternative to cigarettes, like its IQOS, a heated tobacco product the company has invested heavily in.

BAT Sues PMI on Grounds That IQOS Technology Infringed its Patents

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BAT said that in the US, it filed two patent infringement claims against PMI, one via the International Trade Commission (ITC) and one in...

A Commentary About the Latest Research Looking Into PMI’s IQOS

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Written by researchers at Stanford University in California, the paper entitled “Global Marketing of IQOS: The Philip Morris Campaign to Popularize ‘Heat Not Burn’...

PMI £1bn Fund to Help Smokers Quit Called “Breathtakingly Hypocritical”

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A measure supported by PMI would lift the current advertising and marketing ban on e-cigarettes.Leaked documents have revealed that the PMI fund would be...

KT&G Partners With PMI to Sell “lil” Worldwide

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The market share of HNB devices, including PMI’s’ iQOS and South Korean KT&G Corp.’s lil, has shot up to 11.8% in the span of...

Canada: Plain-Packaged Cigarettes Have Hit Shelves on November 9th

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As per the new regulation, all cigarette packets will now feature the same brown base colour, grey text and plain layout. The measure also...

Smoke-Free City: A New Project Launched by Philip Morris Korea

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“Smoke-free future is not just simply a motto of our company’s vision,” said Philip Morris Korea Managing Editor, Chong Il-woo, in a statement, “Through...

Juul CEO Exits as Merger Talks Between PMI and Altria Collapse

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Juul Labs, of which Altria Group Inc owns a 35% stake, has been the recipient of incessant criticism and accusations of being a major...

Most Australian Smokers Would Switch to E-Cigs if They Were Better...

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The non-independent study conducted by Philip Morris, indicated that as opposed to 62% in Brazil and 66% in Hong Kong, only 43% of Australian...